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Business Card Types Explained: Gloss, Matte, Soft Touch & More

In the world of business networking, your card is often your first impression. A well-designed business card doesn’t just display your name and contact—it represents your brand’s personality. But it’s not just about the design—the card finish matters just as much.

At DiscoverPrint, we offer a variety of high-quality business card types to suit different needs, styles, and industries. In this guide, we’ll explain the most popular finishes and help you choose the one that works best for your business.


1. 🧴 Gloss Finish Business Cards

gloss business cards

Best for: Bold designs, photography, creative businesses

Gloss finish cards have a shiny, reflective coating that enhances colours and makes graphics pop. They feel smooth and are great for attention-grabbing visuals. However, they’re harder to write on with pens or pencils.

Pros:

  • Sharp, vibrant print quality

  • Adds a modern, sleek look

  • Eye-catching finish

Also Read : How to use QR – Code on Business cards ?


2. 🧻 Matte Finish Business Cards

matte business cards

Best for: Classic, minimalist designs, consultants, law firms

Matte cards offer a smooth, non-glossy feel and subdued look. They’re elegant, easy to write on, and create a professional, understated impression.

Pros:

  • Easy to write on

  • No glare under light

  • Timeless and professional look


3. ✨ Soft Touch Business Cards

standard business card

Best for: Premium brands, luxury services, creative agencies

Also known as “velvet lamination,” soft touch cards have a smooth, suede-like feel that exudes sophistication. They’re slightly thicker and perfect when you want your brand to feel high-end and memorable.

Pros:

  • Unique tactile experience

  • Subtle, elegant appearance

  • Durable and smudge-resistant


4. 💼 Uncoated Business Cards

Best for: Eco-conscious brands, handmade product businesses, writers

Uncoated cards are made from natural textured paper without any lamination. They’re eco-friendly, ideal for writing, and offer a rustic, authentic feel.

Pros:

  • 100% writable

  • Natural and organic appearance

  • Recyclable and sustainable


5. 🧩 Specialty Business Cards (Bonus)

premium business card

Spot UV: Glossy accents on specific areas
Foil Stamped: Shiny metallic finishes (gold/silver)
Embossed/Debossed: Raised or pressed designs
Die-Cut: Custom-shaped cards

Perfect for when you want to go beyond standard and create a card that stands out completely.


🛍️ Which Finish Should You Choose?

Card Type Look & Feel Ideal For
Gloss Shiny, vibrant Creatives, bold designs
Matte Smooth, non-reflective Corporate, clean branding
Soft Touch Velvety, luxury feel Premium, luxury or boutique brands
Uncoated Natural, textured Eco, artisanal, minimalist brands
Specialty Eye-catching, custom VIP, design-forward businesses

🎯 Why Print Business Cards with DiscoverPrint?

At DiscoverPrint, we offer:

  • Gloss, matte, soft touch & more

  • Standard & premium paper stocks

  • Double-sided printing options

  • Fast UK-wide delivery

  • Easy online ordering and support

🟢 Explore Our Business Card Printing Options →


📈 Final Thoughts

Business cards are more than just contact details—they’re an extension of your brand. Choosing the right finish can enhance how people perceive you, feel your message, and remember your business.

📩 Ready to print cards that impress?
🔗 Get a free quote or browse our full range of business stationery today.

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